Over 70% of online shoppers abandon their carts before completing a purchase, silently costing e-commerce brands over $18 billion annually. The industry’s go-to fix? “One-click checkout.” But what if that’s not the answer?
The Anatomy of Krepling Pay breaks down why today’s checkout experiences are fundamentally broken—and how Krepling Pay rebuilt the process from the ground up. Based on insights from over 37,000 UX data points and research across top e-commerce brands, this eBook reveals the micro-frictions killing your conversions and how to eliminate them.
Inside, you’ll learn:
Why forced account creation is ruining your checkout flow
How small layout choices massively impact trust and conversion
What real UX science says about form fields, guest checkout, autofill, and confirmation steps
The data-driven playbook behind a truly optimized, platform-agnostic checkout
If you’re serious about increasing conversions and giving your shoppers a checkout they trust, this is the only guide you’ll need.
© 2025 Krepling Pay
Krepling Pay is a global payment gateway offering services through its subsidiaries and licensed partners. Payment processing and money transmission services are provided in accordance with local licensing requirements, regulatory frameworks, and financial conduct standards. In the United States, such services are offered through Krepling Inc., which maintains compliance with applicable federal and state money transmission laws. For licensing details and regulatory disclosures, please visit our Legal page.
